There are 500 million tweets sent each day. There are 700 million monthly active users on Instagram. Youtube has 1 billion users. On Facebook there are 1.94 billion monthly active Facebook users. Snapchat has 158 million daily users.
With all that content, it’s hard to get your business to reach the right audience. It’s easy for your tweet to get lost in the 500 million tweets that twitter gets a day. That is why strategy is important to get your business in front of your intended audience. Strategy is a social media game plan that takes into account how to properly brand and market your business on social media, how social media and its algorithms work, keeping up to date on social media changes and updates, analyzing your audiences demographics and physchographics, creating a valuable content outline so that your audience wants to see more of your content, and creating a brand voice.
Social Media Marketing Needs Strategy to Create a Winning Campaign
Your social media channels can either work for your business or hurt your business. A good marketing campaign with drive customers to your products and leave them with positive feelings toward your brand. Outsourcing your social media marketing ensures that there is effective strategy behind your social media. If you’re looking to grow your small business, hiring an experienced social media marketing agency is the way to go. Potential customers are out there on social media, it is time to reach them.